At our recent "Total Funnel Formula" event I was talking to attendees about how the "Free Bar" has moved for landing pages.
Sadly the days when someone would part with their best email address in exchange for some crappy e-book are long gone for most niches.
And yet I see people all the time trying the same outdated ways to try to bribe people to join their lists.
I've made a video that discusses the issue and also provides a possible solution for those who are in the IM or MMO niche.
You can watch it here: http://66th.net/go/solved.html
And if you like my solution you can have it for less than four bux!